Opening 8 August 2026

Crafted around you.

A boutique hair studio in a heritage shophouse on Pagoda Street, seconds from Chinatown MRT.

62A Pagoda Street, Singapore 059221

PERSONÉ grand opening campaign

Grand opening

Signature colour, with a treatment.

$198

Worth up to $456

What is included

  • Our signature one-tone colour
  • A hair or scalp treatment, chosen with your stylist at the chair

Available through our opening season.

The studio

Where craftsmanship meets individuality.

A destination, not just an appointment.

PERSONÉ is built around one idea: every guest is known. Your preferences, your history, and the way you like your hair are held from one visit to the next, so each appointment picks up where the last one left off.

The studio sits in a heritage shophouse on Pagoda Street, built around a naturally lit central atrium. Warm materials and daylight make it closer to a boutique cafe than a salon: a room you choose to spend time in, not just pass through.

The team

Who you will be sitting with

A small studio, on purpose. You are booked with a person, not a queue, and you will know who before you arrive.

Alston

Creative Director

Alston has spent more than a decade in Singapore's premium salons, building his reputation in precision cutting and colour. He founded PERSONÉ to work the way he believes hair should be done: unhurried, personal, and built on knowing every guest by name and by preference.

The experience

How you should feel

01

Happy

Warm hospitality, and a real consultation before any work begins.

02

Comfortable

A calm, daylit room that feels closer to a cafe than a salon.

03

Confident

Cutting and colour shaped around you, by senior hands.

04

Assured

Clear pricing, and a booking you can check whenever you like.

The Menu

Every service, priced by hair length

View the full menu

The products we work with

Chosen, not stocked

We work with a short list of houses we trust, and only those.

Lebel

Japanese care lines we reach for to keep hair in good condition between visits.

Tokio Inkarami

A treatment we turn to when hair needs rebuilding, not just coating.

Advante

A colour and care partner we rate for its consistency at the chair.

In our words

PERSONÉ means the person in the chair. A studio where you are known, your preferences are remembered, and your hair is designed for you and no one else.

PERSONÉ

Good to know

Questions, answered

How do I book?
Book online in under a minute, or message us on WhatsApp. An advance booking is confirmed straight away; a same-day booking is a request your stylist confirms before it is final.
How is pricing worked out?
Most services are priced by hair length, since longer hair takes more time and more product. Choose the length closest to yours when booking, and your stylist confirms it at the chair.
What does a starting price mean?
A few services show a price that starts from a base and is quoted exactly at your consultation, once your stylist has seen your hair.
When do you open?
Opening 8 August 2026. Walk-ins are welcome from our first day.

What comes next

Built to grow with you

From day one you can book online, see every price by hair length, and check your appointment whenever you like. These follow as the studio settles in.

The PERSONÉ app

An app for booking, reminders and your visit history is in development for iPhone and Android.

Member tiers

Silver, Gold and Platinum tiers to reward regulars are being built as the studio grows.

Referral rewards

Introduce a friend and you will both be looked after. In development for the months after opening.

Curated products

A short, considered shelf of the professional care we use, to follow once the studio has settled.

Find us

62A Pagoda Street

A heritage shophouse on Pagoda Street, in the heart of Chinatown. A calm, daylit room on a lively street.

Directly opposite Chinatown MRT, Exit A. Seconds from the platform, not minutes.

Opening hours

Open daily, 11am to 8:30pm

62A Pagoda Street

62A Pagoda Street, Singapore 059221

Book your first visit

Reserve online in under a minute. Walk-ins are welcome from our first day.

Book a visit